Tara Capponi
Fractional CMO/CDO & AI Consultant. I provide solutions for your business to scale.
- Role
- President & Founder at Strategic Marketing Services
- Location
- Utica, NY, US
- LinkedIn followers
- 500 followers
About Tara Capponi
With over 15 years of experience as President of Strategic Marketing Services, my expertise lies in brand development, marketing strategy, media planning, communications, and sustainable growth planning. I specialize in providing consulting services to organizations seeking strategic development and long-term funding solutions. My approach integrates media planning, development strategies, and CRM platform optimization to enhance donor recruitment and stewardship, driving impactful organizational growth. Dedicated to collaboration, I focus on implementing innovative solutions to address funding challenges and align operational structures with organizational goals.
Experience
President & Founder
Dec 2010 — Present · Utica, NY, US
Fractional CMO/CDO. Strategic development and advancementBrand development and marketing Media Buying & Planning
Education
Mohawk Valley Community College
Associate of Arts (A.A.), Media Marketing Management
Utica University
BS, Public Relations & Journalism
Skills
- Public Relations
- Media Relations
- Interactive Marketing
- Online Advertising
- Web Analytics
- Integrated Marketing
- Online Marketing
- Copywriting
- Writing
- Social Media
- Non-Profits
- SEO
- Event Management
- Digital Strategy
- Crisis Communications
- Corporate Communications
- Community Relations
- Public Speaking
- Blogging
- Lead Generation
- Email Marketing
- Social Media Development
- Digital Marketing
- Direct Mail
- Advertising
- Sem
- Event Planning
- Mobile Marketing
- Budgeting
- Marketing Management
- Creative Development
- Strategic Planning
- Brand Development
- Fundraising
- Marketing Strategy
- Marketing Communications
- Event Marketing
- B2b
- Customer Relations
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