Tara Martin
Account Executive at Kaiser Permanente
- Role
- Account Executive- Strategic Accounts at Kaiser Permanente
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Tara Martin
Extremely energetic and solutions-focused professional with successful experience developing and implementing health and wellness programs, identifying account penetration opportunities, and making recommendations to meet both company and client needs. Positive and collaborative leader with a strong background managing customer experiences, creating overall service strategies, resolving escalated issues, and improving customer satisfaction. History of increasing client base and membership enrollment through effective retention strategies. Proven ability to drive membership and revenue growth through product and service solutions and superior relationship management.CORE COMPETENCIES• Business Management• Strategic Planning• Health Advocacy Programs• Benefit Administration • Team Leadership• Coaching and Mentoring • Product and Sales Strategies• Metric and Data AnalysisSpecialties: Healthcare and Wellness, Health/Life Insurance, Sales/Promotion
Experience
Account Executive- Strategic Accounts
Jan 2017 — Present
Responsible for retention, increased membership, and the sale of new products and services to achieve revenue and margin targets. Create and execute client strategies that position KP to optimize opportunities across book of business. Recognized for increasing membership via cross-sell opportunities in other KP regions. Lead the work of account teams and account support to ensure the execution of effective client strategies. Develop strategic partnerships to optimize revenue growth. Identify and coordinate marketing, support staff and technical resources to achieve strategy and objectives. Develop ongoing member enrollment strategies to achieve growth targets. Obtain, utilize and accurately analyze key competitive data that facilitates achieving new business. Identify and analyze current industry and competitor trends and apply knowledge of marketplace to sales and account management planning processes. Manage and negotiate the renewal and strategy with clients by offering a range of tailored options to meet the various needs of all constituents. Strategically consult with external partners on all components of their health benefits strategy/offering. Proficiently leverage use of support staff including Associate Account Manager to optimize sales execution and time management between membership and employer focused activities.
Education
Regis University
Master of Science, Health Services Administration
2010 — 2012
University of Northern Colorado
Bachelor of Science, Business Administration, Marketing
2005 — 2009
Skills
- Public Speaking
- Employee Benefits
- Recruiting
- Customer Service
- Customer Satisfaction
- Training
- Access
- Human Resources
- Process Improvement
- Program Management
- Marketing
- Account Management
- Healthcare
- Insurance
- Coaching
- Outlook
- Microsoft Excel
- Leadership
- Microsoft Office
- Employee Relations
- Strategic Planning
- Health Insurance
- Leadership Development
- Managed Care
- Crm
- Team Building
- Management
- Project Management
- Hipaa
- Event Planning
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