Tara Costello
VP, Direct Marketing at Citibank
- Role
- VP, Direct Marketing at Citi
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
Experience
VP, Direct Marketing
Jul 2008 — Present
Manage email communications to Citibank customers.
Education
Iona University
Bachelor's degree
Skills
- Analytics
- Interactive Marketing
- Campaign Management
- Marketing
- Database Marketing
- Strategic Partnerships
- Marketing Management
- Customer Analysis
- Direct Mail
- New Business Development
- Management
- Loyalty Programs
- Customer Acquisition
- Business Development
- Digital Marketing
- Relationship Marketing
- Integrated Marketing
- Customer Retention
- Brand Development
- Segmentation
- Crm
- Sem
- Multi-Channel Marketing
- Mobile Marketing
- Strategy
- E-Commerce
- Email Marketing
- Digital Strategy
- Loyalty Marketing
- Direct Marketing
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