Tara Augustin
Pioneering and innovative Sales, Operations, and Retail Director driving continuous and high-level results.
- Role
- Consumer Sales and Distribution Director (B2c) at Digicel Group
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Tara Augustin
With a track record as an accomplished and performance-oriented Senior Business Development and Operations Leader, I possess a history of expertise in driving business transformation and change management to consistently exceed company objectives. Among my many talents is the ability to identify and capitalize on emerging market trends and revenue opportunities and increase customer satisfaction. My reputation as a goal-oriented champion with proven success in leading strategic and tactical initiatives, while leveraging strong project management, communications, and cross-collaboration influencing to achieve business and profit growth is demonstrated throughout my career.
Experience
Consumer Sales and Distribution Director (B2c)
Mar 2019 — Present · Port-au-Prince, HT
In this position, I direct 11 regional teams, including indirect supervision of the financial services teams while managing distributors\' electronic recharge and e-money liquidity levels to verify the implementation of KPIs and thresholds alongside reporting tools streamlining the processes. I collaborate with cross-functional teams such as products, customer care, financial services, technical, and marketing teams to confirm relevant, functional, and diversified product offerings to cater to subscriber needs. I effectively steer the sales team by implementing staff engagement, motivation activities, efficient communication process, and structure to take the team to record the best employee satisfaction score within the company. Some key achievements in this role include: • Guided the successful distribution system and operational transition from a third-party contractor to in-house management. • Spearheaded sales of annual electronic recharge and financial products of $192M, securing growth in market share and revenues through planning, execution, and management of over 25 retail stores, Point of Sales Agents, 100 merchants, street vendors/resellers locally as well as 21 international vendors located in North and Latin America. • Favorably increasing active customer base by 9% year on year and revenues by 6%. • Steered successfully in close collaboration with marketing for the re-launch of the new company brand nationwide. • Reengineered the sales operations processes by devising digital portals for better KPI visibility and analysis for faster and more accurate decision-making. • Initiated a strategic customer-oriented plan, catalyzing in company\'s retail TNPS shift from a -16 to +70 within eight (8) months. • Crafted a valuable Go-to-Market plan for the prepaid business to drive expected results and aided with the development and execution of international remittance sales within the Mobile Money ecosystem.
Education
University of Notre Dame
Business Administration and Management, General
2005 — 2009
Harvard Business School Online
Business Analytics, Analytics
2018 — 2018
University of Pennsylvania - The Wharton School
Leadership and management (executive studies), Business Administration and Management, General
2015 — 2015
Neotelis
MBA, Telecommunication
Berkeley College
Master of Business Administration - MBA, Business Administration and Management, General
2022 — 2024
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