Tanya Saraswat
Content Strategy | Product Marketing
- Role
- Manager - Content Strategy at Country Delight
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Tanya Saraswat
I work at the intersection of content, consumer behavior, product storytelling, and…
Experience
Manager - Content Strategy
Oct 2022 — Present · Gurugram, IN
Creating Content Strategy for customer acquisition and retention.• Responsible for in-app & digital marketing content of various D2C products.• Tasked to create: Product Content, Media Collaterals, Influencer Partnership Content & Sales Enablement material.
Education
MICA
PG Program in Advertising Management and Public Relations
2019 — 2020
BABU BANARASI DAS NORTHERN INDIA INSTITUTE OF TECHNOLOGY, LUCKNOW
Bachelor of Technology (B.Tech.)
2007 — 2011
Delhi College of Engineering
Master of Business Administration (MBA)
2012 — 2014
Skills
- Content Marketing
- Project Management
- Employee Engagement
- Employer Branding
- Content Quality Management
- Adobe Photoshop
- Business Strategy
- Data Verification
- Interviewing
- Talent Acquisition
- Social Media
- Data Analytics
- Web Content
- Customer Relationship Management (Crm)
- Management
- Research
- Human Resources
- Creative Writing
- Internet Based Research
- Analysis
- Microsoft Office
- Google Trends
- Recruiting
- Data Analysis
- Social Media Marketing
- Lead Generation
- Content Training
- Microsoft Powerpoint
- Employee Relations
- Business Development
- Instructional Design
- Change Management
- Data Cleanup
- Microsoft Excel
- Competitive Analysis
- Learning Management Systems
- Presentation Design
- Performance Management
- Crm
- Interviews
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