Tanya J. Klumb

About Tanya J. Klumb

I fought Bears and won—not on the basketball court, but in the bleachers.During my high school\'s biggest rivalry game, I learned something crucial: winning isn\'t always about being the star player. Sometimes it\'s about rallying the team behind the scenes, coordinating the chaos, and creating something bigger than yourself. We won the \"Stinky Sneaker\" trophy through pure collaboration, creativity, and relentless execution.Turns out, that\'s been my entire approach to marketing.Throughout my career, I\'ve been the person who brings teams together to cook up campaigns that actually work. As Principal & Director of CutBoard Studio, I\'ve learned to see marketing from every angle—agency side, client side, creative front, operational backend. I\'ve directed Emmy-nominated commercials, increased a client\'s revenue by 500%(yes, books sold), and built systems that let creative teams do their best work without drowning in chaos.Here\'s what I know: great work happens when creativity meets strategy, when vision meets execution, and when someone is willing to wrangle all the moving pieces so the team can focus on what they do best.Whether I\'m directing a rebrand, managing operations, or building a content strategy from scratch, I bring the same energy I brought to those bleachers—collaborative, strategic, and always ready with the right tool for the moment.Sometimes that tool is Adobe Creative Suite. Sometimes it\'s a well-timed spreadsheet. Sometimes it\'s just knowing when to bring the team together and when to get out of their way.The game may have evolved since those bleachers, but the principles haven\'t: see the full picture, coordinate the chaos, and never underestimate the power of a unified theme and a really good plan.I\'m ready for whatever comes next. Are you?

Experience

1. Marketing Assistant

   Valleyfest

   May 2025 — Present · Spokane Valley, WA, US

   Manage email marketing campaigns achieving 37.7% open rate (significantly above industry average) with only 0.27% unsubscribe rate, demonstrating strong audience engagement and content relevance.Lead social media strategy that generated Facebook views during peak event month, driving community awareness and event attendance.Implemented online form systems that streamlined donation and registration processes, reducing administrative burden and improving user experience.Developed redesigned sponsorship packages and create annual impact reports translating organizational accomplishments into compelling stakeholder communications.

Education

• Spokane Community College

  Associate of Arts

• Spokane Colleges

  Associate of Arts (AA)

  1997 — 1999

• Eastern Washington University

  Graphic Communications, Graphic Communications

  1999 — 2002

Skills

• Indesign
• Leadership
• Marketing Communications
• Illustrator
• Adobe Creative Suite
• Typesetting
• Customer Service
• Online Marketing
• Online Advertising
• Typography
• SEO
• Visual Communication
• Integrated Marketing
• Art Direction
• Pre-Press
• Graphics
• Creative Direction
• Direct Mail
• SEO Copywriting
• Branding
• Print Production
• Advertising
• Social Media
• Social Media Marketing
• Lead Generation
• Direct Response
• Vendor Management
• Email Marketing
• Digital Media
• International Design
• Photography
• Brand Development
• Marketing Strategy
• Direct Marketing
• Layout
• Corporate Identity
• Html
• Brochures
• Adobe Premiere Pro
• Marketing