Tanya Kenrick

General Manager (Marketing, Communications & Fundraising) @Eoca Conservation

Kendal, GB

Experienced senior marketing & communications professional, corporate fundraiser and grants manager, with nearly 17 years proven track record in all aspects of managing and growing a small charity, funding diverse conservation projects globally. Raised over €6 million to date from European outdoor sector, and introduced specific additional progammes, each of which have raised €1 million.KEY SKILLS• Strategic stakeholder management• Driving meaningful engagement and impact• Impactful communicator• Collaborative and approachable leader• Deep passion for the environment and its recoveryMOST SIGNIFICANT ACHIEVEMENTS• Raised €6 million in total from European outdoor sector• Optimised communications to re-vitalise funding rounds which now receive nearly 500 applications annually• Creation of additional corporate giving programme which has generated over €1 million to date• Inception of new membership tier to provide ongoing, unrestricted funding to support organisational core costs, generating nearly €1million to date• Growth and retention of engaged membership from 35 companies to nearly 160 in 12 years• Developing beneficial relationships with key corporate members, encouraging deeper engagement through development of packages for diversifying income, resulting in over €1million of additional investment• Championing new ideas to drive growth and income, including communications campaigns such as the Two Million Tree Project which resulted in the planting and regeneration of over 3 million trees and the Plastic Free: Mountain to Sea campaign resulting in waste being cleared from over of trail and coast and the removal of single use carpet from international trade shows • Building a database of engaged consumers, and developing strategic communications and media relations plans to ensure specific touchpoints and targets are met throughout the year