Tanvir Battu
Senior MarTech Product Manager | Product Leader in Digital Transformation | MarTech Enthusiast | GenAI, AEP, and Content Supply Chain Advocate
- Role
- Senior Martech Product Manager at Publicis Sapient
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Tanvir Battu
AEM Platform Specialist with deep expertise across Adobe Experience Platform (AEP)- including Journey Optimizer, Content Supply Chain, AEM sites and more. I\'m focused on delivering scalable, customer centric digital experiences with a strong commitment to driving innovation
Experience
Senior Martech Product Manager
Aug 2025 — Present
Delivered a future‑ready DAM strategy, transforming DAM into a scalable content supply chain that supports modular content, AI enablement, and global reuse• Contributed to clients Agentic Marketing Platform (AMP) strategy by defining DAM, metadata, and operational requirements.• Designed future‑state DAM operating models, ingestion workflows, and governance frameworks• Improved DAM operational readiness by equipping teams with role‑based workflows, validation rules, training paths, and AI‑assisted quality checks.
Education
James Madison University
Bachelor of Applied Science (B.A.Sc.), Engineering Technology
2010 — 2014
Skills
- Teaching
- Mechanical Engineering
- Microsoft Office
- Engineering
- Research
- Scrum
- Simapro
- Vensim
- Microsoft Excel
- Tableau
- Matlab
- Autocad
- Analysis
- Microsoft Project
- Soldering
- Testing
- Cad
- Ms Project
- Solidworks
- Project Management
- Product Management
- Ni Labview
- Revit
- Computer-Aided Design (Cad)
- Itil Certified
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