Tanvi Moitra
Leading Marketing Strategy for B2B SaaS Companies and Agencies.
- Role
- Marketing Associate at Axelerant
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Tanvi Moitra
I’m a strategic product marketing professional with 4+ years of experience driving growth…
Experience
Marketing Associate
Feb 2024 — Present
Analyze existing workflows and identify areas of improvement across product management, sales, and customer success. Develop and implement tailored strategies that enhance operational efficiency and drive business outcomes- Lead client interactions, from initial onboarding to ongoing strategic guidance. Ensure successful product adoption, deliver tailored recommendations, and act as a trusted advisor to enhance client satisfaction and retention- Own and execute all aspects of product marketing, including market research, positioning, messaging, and go-to-market strategies. Collaborate with product teams to define features, enhance customer experience, and ensure consistent market communication- Act as a liaison between internal teams (product, sales, marketing, and customer success) to ensure alignment on strategy, goals, and execution. Take leadership in coordinating initiatives across departments to ensure that projects are completed efficiently and successfully- Take on additional responsibilities by leading key initiatives and contributing to the overall direction and success of client projects. Demonstrate a proactive, solutions-oriented approach to problem-solving and decision-making- Use analytics and performance data to measure the impact of strategies, optimize marketing campaigns, and continuously refine processes to meet evolving client needs and market dynamics.
Education
SRM University
Bachelor of Technology (B.Tech.)
2015 — 2019
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