Tanushree Mondal

Social Media Marketing Manager @Fiverr

US

Social Media Marketing Manager:1. Strategy DevelopmentDevelop and implement comprehensive social media marketing strategies aligned with overall marketing goals.Stay abreast of industry trends, platforms, and tools to ensure the brand\'s social media presence remains innovative and effective.2. Content Creation and Curation:Create engaging, relevant, and shareable content across various social media platforms.3. Platform Management:Manage and oversee all social media platforms, ensuring consistent brand messaging and visual identity.4. Community Engagement:Foster a strong online community by responding to comments, messages, and mentions promptly.5. Analytics and Reporting:Utilize social media analytics tools to measure the performance of campaigns and derive insights.6. Influencer Collaboration:Identify and engage with influencers and brand advocates to amplify the brand\'s reach.7. Social Listening:Monitor social media channels for industry trends, competitor activities, and brand mentions.Use social listening tools to gather insights and adjust strategies accordingly.8. Ad Campaign Management:Develop and manage paid social media advertising campaigns to achieve specific marketing objectives.Optimize ad targeting, budgets, and creative elements to maximize ROI.9. Collaboration and Training:Collaborate with internal teams such as marketing, sales, and customer support to ensure cohesive messaging.Provide training and guidance to team members or stakeholders on social media best practices.10. Stay Updated on Industry Trends:Continuously educate oneself on emerging trends, features, and changes within the social media landscape.Implement innovative ideas to keep the brand ahead in the digital space.

University of Calcutta

Master of Science - MSC