Tanu George

Marketing Analytics at Meta

Role
Head of Marketing Analytics at Meta
Location
San Francisco, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Tanu George

Strategic Analytics Executive with over 15 years of experience driving high-impact insights for global tech leaders including Meta, Adobe, and PayPal. Proven track record in scaling elite data organizations and engineering workflows that boosted marketing throughput by 500%. Expert in delivering end-to-end solutions across Pricing, GTM Strategy, and Experimentation for Fortune 500 firms. A hands-on leader skilled at translating complex data into actionable roadmaps for C-suite stakeholders.

Experience

  1. Head of Marketing Analytics

    Meta

    Jun 2022 — Present · Menlo Park, CA, US

    Lead the Marketing Analytics team for the Business Marketing Group to design marketing campaigns, build target audience, monitor and measure campaign performance and shape marketing strategy through analytics and insights.

Education

  • Loyola Institute of Business Administration

    PGDM, Marketing & Finance

    2010 — 2012

  • TKM College of Engineering, Kerala University

    Bachelor of Technology (B.Tech.), Electrical and Electronics Engineering

    2003 — 2007

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Tanu George — Head of Marketing Analytics at Meta in San Francisco, CA, US | Unifers