Tanu Grover

Senior Frontend Engineer | React, Redux, Next.js Expert | UI/UX-Focused Web & Cross-Platform Solutions | 8+ yrs Experience

Role
Lead Experience Engineer at Publicis Sapient
Location
New Delhi, DL, IN
LinkedIn followers
500 followers

About Tanu Grover

I’m a Frontend & Experience Engineer with a strong focus on frontend architecture, scalability, and system design, building modern web applications that are both user-centric and future-ready.With 8+ years of experience across enterprise and product teams, I specialize in React, Next.js, TypeScript, Redux, HTML, and CSS, while actively shaping frontend architecture decisions—from component and design system strategy to performance optimization and maintainable state management. I care deeply about building systems that scale across teams, not just screens.At Publicis Sapient, I lead experience engineering initiatives that sit at the intersection of UX, engineering, and architecture. I work closely with designers, backend engineers, and stakeholders to translate complex business requirements into clean, extensible frontend solutions. My day-to-day includes defining architectural patterns, improving code quality standards, guiding technical decisions, and ensuring consistency across large codebases.What I bring:• Architecture-driven frontend thinking — systems, patterns, and long-term maintainability• Strong modern web expertise — React, Next.js, TypeScript, Redux• Design-to-engineering fluency — bridging UX vision with technical execution• Technical leadership & mentorship — enabling teams to build better, fasterI’m excited to work on teams where frontend architecture, performance, and developer experience are treated as first-class priorities.

Experience

  1. Lead Experience Engineer

    Publicis Sapient

    Mar 2025 — Present · Noida, IN

    Project: The Children’s Place (US)- Owned end-to-end frontend delivery for PayPal integration via Adyen, taking over a mid-cycle implementation and driving it to production by closing open requirements, finalizing solution design, and coordinating with Product, Backend, QA, and external vendors- Led the Apple Pay migration from Braintree to Adyen, driving frontend architecture, executing a proof of concept, estimating and breaking down FE/BE workstreams, and delivering all frontend components on schedule for a successful go-live- Acted as primary frontend escalation point with Adyen, participating in multiple technical escalation calls to resolve complex integration blockers and ensure payment reliability- Delivered multiple concurrent initiatives alongside core payments work, including post-launch PayPal fixes for international orders, BOSS/BOPIS PayPal integration, and a UI-heavy Favorites revamp aligned with Figma designs and business timelines- Embedded temporarily with the Loyalty program team to accelerate delivery of frontend-intensive features, providing architectural guidance and optimized implementation approaches to meet aggressive deadlines- Produced high-level estimates, decomposed complex features into actionable stories, and supported workload balancing across teams to maintain predictable delivery- Contributed architectural input to improve modularity, reusability, and scalability of checkout and fulfilment frontend components while identifying performance optimization opportunities and roadmap-aligned refactors to reduce tech debt- Implemented GenAI-assisted Figma-to-UI workflows by providing rich project context, architectural constraints, and design guidelines in prompts, significantly reducing UI development time and improving design-to-code accuracy.

Education

  • Punjab Technical University

    Bachelor's degree, Computer Science

    2015 — 2019

Skills

  • C++

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Tanu Grover — Lead Experience Engineer at Publicis Sapient in New Delhi, DL, IN | Unifers