Tanner Good
Sr. Digital Marketing Strategist | Email Marketing & Automation | Salesforce Marketing Cloud & Database
- Role
- Senior Digital Marketing Strategist at TEKsystems
- Location
- Lancaster, PA, US
- LinkedIn followers
- 500 followers
About Tanner Good
Hello, I’m Tanner Good! I’m a talented digital marketing manager currently focusing on customer journey and conversion rate optimization. For the last 8 years, I have been focusing on email marketing, marketing automation, and user experience, leveraging my expertise in Salesforce Marketing Cloud, SAP Emarsys, Hubspot, and a multitude of other platforms to create and execute multi-channel campaigns that drive engagement and conversion.I have a proficient understanding of HTML, CSS, and SQL, and a strong interest in learning new technologies and expanding my capabilities. I have experience with data analysis using Adobe Analytics, Google Analytics, Salesforce Reporting, Tableau, and Microsoft Excel, as well as with social media management, A/B testing, mobile app development, and content management systems. I enjoy collaborating with creative and technical teams to deliver high-quality results that meet the needs and expectations of our clients and customers. My goal is to use my skills and knowledge to create impactful digital experiences that enhance the brand and value proposition of Thompson Creek Window Company!
Experience
Senior Digital Marketing Strategist
Oct 2024 — Present · Hanover, MD, US
Managing the strategy, production, and implementation of TekSystems email marketing and marketing automation program. Enhancing marketing capabilities within Salesforce Database & Marketing Cloud.
Education
University of Auckland
Study Abroad
2013 — 2013
York College of Pennsylvania
Bachelor’s Degree
2010 — 2014
Skills
- Leadership
- Marketing
- Microsoft Word
- Microsoft Excel
- SEO
- Google Analytics
- Google Adwords
- Marketing Automation
- Web Content Management
- Adobe Creative Suite
- Microsoft Office
- Social Media Marketing
- Powerpoint
- Creative Problem Solving
- Access
- Social Media
- Interpersonal Communication Abilities
- Customer Service
- Inventory Management
- Event Planning
- Collaboration
- Payroll
- Video Editing
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