Tanner Day

About Tanner Day

A Proven product leader with a demonstrated history of building products at scale. Highly…

Experience

1. Sr Product Manager, Sports

   Amazon

   Feb 2022 — Present

   Product lead for the customer trust vertical within the Fan Shop business (licensed sporting goods). Led the ideation, technical development, and launch of brand protection programs/products on behalf of our league partners (NFL, NBA, NHL), and launched mission-critical features to improve customer transparency. Responsible for improving our league partnerships to gain additional amazon-wide activations (e.g, Thursday Night Football with the NFL), and gaining online selection of new licensed sports products to improve the customer experience. • Owned product roadmap, backlog / feature prioritization, resulting tradeoff decisions, and impact analyses. Led monthly roadmap reviews with cross-functional leaders. • Built comprehensive onboarding programs for new major sporting partners (such as the University of Southern California and National Basketball Association) to effectively protect their brand image when listing products on amazon.com. Improving our brand protection onboarding timeline by 60%. • Led the implementation of brand protection programs and new feature launches that led to the removal of counterfeit sports products through machine learning algorithm improvements, walk-the-store process improvements, and updating required brand information (registered trademarks & licensee information) • Implemented new seller experience features that sent automated messages to sellers when their product detail page included a broken variation (i.e, their NFL team t-shirt did not have a drop-down list of all NFL teams).

Skills

• Process Improvement
• Lean Manufacturing
• Supply Chain Management
• Team Leadership
• Project Management
• Marketing Strategy
• Time Management
• Problem Solving
• Operations Management
• Leadership
• Quality Management
• Logistics
• Supply Chain
• Customer Service