Tanner Hirten

About Tanner Hirten

I am a student of not only Advertising, but human nature. Learning to be an effective marketer requires more than just good logos, solid copy, and strong strategy. It requires a strong understanding of human nature and the themes that speak to audiences. Through my coursework, I have gained the ability to use research to understand how to develop these insights and execute on them. This academic foundation has provided me with the foundation necessary to thrive in the communications industry. Outside of the classroom, I have strived to prove the effectiveness of my education through multimedia projects of all scales. Hands-on experience in strategy development, social media management, video and photo production, and campaign implementation has given me the skills necessary to push myself in this field. I have also had the opportunity to work for diverse teams, enriching my understanding of collaborative efforts. Advertising is a constantly growing industry, which is exactly what makes it so exciting. I strive to learn from industry experts, stay updated with important progressions, and pursue creative storytelling.

Experience

1. Social Media Coordinator

   Ad 2 Orlando

   May 2025 — Present · Orlando, FL, US

   I am currently enhancing Ad 2 Orlando’s digital presence by implementing a comprehensive content calendar and style guide, driving a steady increase in account interaction from 15% to 40%. In addition to producing professional-grade visual assets, I maintain strong partnerships with local agencies to coordinate high-impact guest speaker events and ensure a consistent brand voice across all platforms.

Education

• Florida State University

  Bachelor of Arts, Communications

• Olympia High School

  High School Diploma