Tanmay V.
Product Marketing at Avalara | B2B SaaS Marketing | AI Marketing Enthusiast | GTM Strategy | IIT Bombay
- Role
- Senior Product Marketing Manager at Avalara
- Location
- Pune Division, MH, IN
- LinkedIn followers
- 500 followers
About Tanmay V.
Experienced B2B marketing leader with a proven track record in the tech and IT services space, with a focus on driving growth for enterprise and SaaS businesses. I bring deep expertise across product marketing, industry marketing, and go-to-market strategy—helping SaaS and services companies position their offerings, generate demand, and scale in competitive markets.My strengths lie in translating complex technology into clear, compelling messaging, aligning cross-functional teams, and building marketing strategies that fuel pipeline and revenue. I’ve led initiatives across product launches, ABM, market research, and brand building—always with a focus on business impact.An alum of IIT Bombay with a Master of Management and a Computer Engineering degree from Pune University, I combine technical insight with strategic marketing leadership to connect solutions with real-world customer needs.
Experience
Senior Product Marketing Manager
Dec 2024 — Present · Pune, IN
Leading product marketing for content portfolio for Avalara\'s tax compliance products like Avalara Tax Research (ATR), Avalara Tax Content (ATC), and Exemption Certificate Management (ECM). I bridge content strategy and product marketing to simplify the complex world of tax compliance, launch products, drive go-to-market success, and enable sales with compelling narratives that resonate with our audience. Passionate about turning product capabilities into customer value.
Education
Savitribai Phule Pune University
Bachelor of Engineering (B.E.), Computer Science
2006 — 2010
Indian Institute of Technology, Bombay
Master of Management, Marketing/Marketing Management, General
2012 — 2014
Fergusson College
XII, Science
2005 — 2006
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