Tanishka Kataria
D2C Growth Expert @Opositive.io | Learning to Drive D2C Growth Without Ads | Passionate About Organic Strategy & Digital Innovation
- Role
- D2c Growth Expert at Opositive.Io
- Location
- Udaipur, RJ, IN
- LinkedIn followers
- 500 followers
About Tanishka Kataria
Scalable, Ad-Free Growth for Modern D2C Brands | Built on Data, SEO, and Conversion StrategyI’m Tanishka, a D2C Growth Expert helping consumer brands unlock sustainable performance without over-reliance on paid media. With a focus on AI-driven SEO, website conversion optimization, and digital experience design, I work with founders and growth teams to turn visibility into consistent revenue.At Opositive.io, I’ve supported 250+ brands — from fast-growing challengers to category leaders like DailyObjects and Campus — in building future-proof growth engines that deliver compounding ROI through owned channels. What I Solve:1⃣ Overdependence on Paid Ads→ Replaced with full-funnel SEO, technical optimization & content strategy→ Result: 3–5X organic traffic lift, reduced CAC by up to 40%2⃣ Low Conversion on Website→ Fixed through data-backed CRO frameworks and UX improvements→ Result: Uplift in conversion rates, AOV, and returning customers3⃣ Lack of Brand Visibility in Search→ Solved with strategic keyword mapping and EEAT-compliant content→ Result: Higher SERP presence and direct discovery from high-intent audiences Tools of Impact: Rank+, Live+, Footfall+, SessionTrack — real-time visibility into what’s driving results, without ad spend. Milestones:→ Helped 100+ brands scale past their first ₹1Cr/month in organic revenue→ Optimized 150+ brand websites for conversion-first SEO→ Launched market-entry playbooks for 30+ D2C brands across new geos
Experience
D2c Growth Expert
Apr 2024 — Present · Udaipur, IN
As a D2C Growth Expert @Opositive.io, I work closely with the strategy and optimization teams to support D2C brands in achieving ad-free, organic growth.I assist in identifying high-impact opportunities, optimizing conversion funnels, and crafting performance-driven outreach strategies — all focused on delivering 10X growth without paid ads.This role has deepened my understanding of how content, community, and user behavior come together to build sustainable growth engines in today’s digital landscape.Excited to keep learning, building, and growing alongside some of the most forward-thinking D2C minds!
Education
Ryan International School
Commerce
2020 — 2022
Christ University, Bangalore
Bachelor's degree
2022 — 2025
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