Tanima Tripathi
Creative Director: Concepts & Strategy
- Role
- Creative Director at Spalba
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Tanima Tripathi
Since 2015, I’ve been at the intersection of creativity and strategy, crafting marketing experiences that don’t just engage but linger in memory. I thrive on turning ideas into immersive experiential activations, blending the art of storytelling with the precision of creative execution.Over the years, my work has evolved through technology and AI, using various apps to add creative flair, enhance insights, and elevate campaigns. By collaborating closely with tech, PR, and digital teams, I’ve enhanced brand experiences, amplified visibility, and created campaigns that leave audiences inspired.I’ve had the privilege of working with a diverse spectrum of brands, including Coca-Cola, Bacardi, PRI, Amazon, Dyson, HSBC, HDFC, Uber, Hyundai, Tata Motors, M3M, Sony, Samsung, Realme, Honor, Lightstorm, and many more. From scripting and strategy to conceptualization, AV visualization, and storyboarding, my focus has always been on creating campaigns that connect, captivate, and resonate. In the past two years, I’ve also helped brands craft award-worthy campaigns recognized at the Abby’s, Kyoorius, and other prestigious industry platforms.My core strengths lie in campaign ideation, creative scripting, concept development, and AV/storyboarding, always with a passion for crafting memorable, meaningful, and high-impact experiences.
Experience
Creative Director
Feb 2026 — Present · Gurugram, IN
Thrilled to be joining Spalba as a Creative Director – Strategy & Concepts, and to be surrounded by one of the most creatively restless, tech-led bunch of people out there.For me, creativity has never been about brands or campaigns.It’s always been about stories. About perception. About the narratives that shape how people feel, see, and remember.Because brands aren’t made overnight.They’re built, slowly and intentionally, through direction, consistency, and meaning.Excited to be in a space that believes in building narratives, not just noise.Can’t wait to write more stories that change the course of brands.#NewBeginnings #Spalba #StoryFirst #CreativeStrategy
Education
NBA school of mass communication
Post Graduate Diploma; Bachelors, Mass Communication; Mass Communication
2013 — 2014
Lucknow University
Bachelor's degree, Mass Communication/Media Studies
2010 — 2013
Spring Dale College
12th, E-Commerce/Electronic Commerce
2009 — 2010
Skills
- Photoshop
- Marketing Strategy
- Social Media
- Microsoft Office
- Online Advertising
- Strategic Planning
- Corporate Communications
- Microsoft Excel
- Digital Marketing
- Advertising
- Marketing Communications
- Marketing
- Public Relations
- Account Management
- Customer Service
- Social Media Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.