Tania van Thof

About Tania van Thof

As Vice President of Learning and Enablement Strategy, I bring 18+ years of leadership experience across automotive, retail, and education. I help turn business goals into practical learning programs that engage teams, improve performance outcomes, and support growth across dealer networks.My career sits at the intersection of strategy and real-world execution. Grounded by 9 years as a front-line sales and service associate, I’ve built actionable onboarding and development programs for thousands at AutoNation, and am now responsible for global learning initiatives at RockED. I’m known for bridging the gap between executive vision and what actually works in the field - making sure plans don’t just sound good, but get adopted and deliver results.My style is people-first, hands-on, and focused on outcomes - helping organizations adapt, grow, and perform at a higher level.Fluent in English, Portuguese, and Spanish, I bring a global perspective, clear communication, and a genuine passion for developing talent that strengthens both individuals and the businesses they support.

Experience

1. Vice President, Learning Strategy

   RockED

   Jan 2025 — Present

Education

• Barbizon Modeling and Acting School

  Improvisation, Acting and Public Speaking

• Berkeley College

  Fashion Marketing and Management