Tania Samad
Senior Regional Marketing Specialist @Bentley Systems
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WORK HISTORY
Senior Regional Marketing Specialist @Bentley Systems
London, GB
I work closely with the global product marketing teams, sales teams, PR and social media team to create the ideal marketing strategy for my region.The scope of my job is to- Create bespoke marketing campaigns to deliver the best ROI - Demand generation and brand amplification- Plan and execute physical and virtual events- Promote Bentley Systems and our solutions to prospects and users- Analysis, reporting and learning from campaign outcomes- Build & nurture relationships (users, prospects, colleagues, vendors, partners)Specialties: brand management, marketing and communications
EDUCATION
Welingkar Institute of Management
Post Graduation in Business Administration - Marketing, Business, Management, Marketing, and Related Support Services
ABOUT TANIA SAMAD
A marketing professional since 2004 with a Post Graduation in Business Administration, and experience in the sectors of Infrastructure Software, Food & Beverage, Retail, Jewelry and Consumer Durables. I am passionate about brand management and strategy. I am articulate, with effective leadership skills. I have a keen eye for detail and a strong sense of curiosity and am open to opportunities to enrich myself with knowledge and experiences in the marketing field.In my current role as Regional Marketing Specialist at Bentley Systems, I work closely with the global product marketing teams, sales teams, PR and social media team to create the ideal marketing strategy for my region.The scope of my job is to- Create bespoke marketing campaigns to deliver the best ROI - Demand generation and brand amplification- Plan and execute physical and virtual events- Promote Bentley Systems and our solutions to prospects and users- Analysis, reporting and learning from campaign outcomes- Build & nurture relationships (users, prospects, colleagues, vendors, partners)Specialties: brand management, marketing and communications
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