Tania Dorantes

Strategic Partner Manager, Music Label Partnerships Latam @Meta

New York, NY, US

Own and manage strategic relationships with major and indie music labels across the US Latin and Latin-Iberia markets- Lead negotiations and partnership agreements that unlock new commercial, marketing, and product opportunities while strengthening long-term relationships- Represent label and artist perspectives internally, translating partner needs into actionable insights that inform product strategy and roadmap decisions- Collaborate with artists, labels, and industry partners to design and execute programs that align with Meta’s goals, driving impactful initiatives, engagement, and retention across platforms- Own and lead global go-to-market strategy and execution for music-related product launches, including product positioning and messaging, launch planning, internal enablement, and cross-functional rollout, with high-visibility product activations and editorial campaigns featuring top global and Latin talent such as Bad Bunny, Shakira, and Sabrina Carpenter- Operationalize deals through partner-facing and internal programs, aligning execution with team-owned KPIs and company-level objectives, ensuring compliance with commercial and licensing agreements, and measuring results to support deal teams and strategic decision-making- Influence internal strategy and cross-functional alignment by balancing company priorities with active deals and team goals, in close partnership with Legal, Product, Ops, Business Development teams and more.

Universidad Iberoamericana, Ciudad de México

Communications, Communication and Media Studies