Tanguy Erbetta

WORK HISTORY

EDUCATION

ABOUT TANGUY ERBETTA

Your technology is brilliant. Your code is flawless. Your product solves a massive problem.But let’s be brutally honest: the human brain doesn\'t buy code or great features. It doesn\'t buy algorithms, tokenomics, or machine learning protocols.Most AI, SaaS, and Web3 founders suffer from the \"Curse of Knowledge.\" They write marketing copy for engineers, completely ignoring the reptilian brain of their actual buyers. As a result? Ad spend goes up, Customer Acquisition Cost (CAC) bleeds the runway dry, and revolutionary products drown in a sea of generic \"tech jargon.\"That’s where I come in.I am a. I don\'t just write words; I engineer psychological environments. I sit at the rare intersection of Deep Tech, Behavioral Economics, Semantic SEO, Copywriting and Psychoanalysis.Here is how we turn your complex tech into an unfair market advantage. 🧠 : Before writing a single word, I map the unconscious desires, fears, and archetypes of your specific target audience. We don\'t guess; we decode their mental triggers. & : I translate your cold, technical features into a warm, irresistible \"Hero’s Journey.\" I write high-converting landing pages, onboarding sequences, and sales funnels that bypass logic and speak directly to user intent: We don\'t chase vanity metrics. By combining semantic search algorithms with psychological pacing, we capture the exact moments your prospects are desperately searching for a solution, making Google your most profitable acquisition channel.Stop competing on features and pricing. It\'s an exhausting race to the bottom. Let\'s build a narrative monopoly that makes your competition entirely irrelevant.Ready to stop translating tech and start converting humans? Let’s talk!