Tanay Singh

About Tanay Singh

Strategic Marketing and Product Management Professional with 8+ years of proven leadership in driving innovation and growth. Expert in crafting high-impact strategies, optimizing brand performance, and leading cross-functional teams to success. Strategic Marketing Expertise: Advanced Social Media Strategy: Mastery in Facebook, Instagram, LinkedIn, Twitter, and YouTube Comprehensive Search Engine Optimization (SEO): Expertise in Technical SEO, On-page, and Off-page strategies Integrated Search Engine Marketing (SEM): Proficiency in Google Ads, Display Ads, Video Ads, and Shopping Ads High-Impact Content Marketing Innovative Email Marketing Campaigns Exceptional Creative and Web Design Executive Product Management Proficiency: Market Intelligence & Customer Insight: Employing sophisticated data analytics and in-depth user research to drive market positioning and align product offerings with strategic customer insights. Product Visionary Leadership: Formulating and articulating a compelling product vision, executing strategic roadmaps, and setting ambitious objectives to propel organizational growth. Product Lifecycle Management: Directing cross-functional teams through the complete product lifecycle, from ideation to market execution, ensuring optimal user experiences and superior quality. Strategic Product Marketing & Go-to-Market Execution: Orchestrating high-impact product launches with precision, leveraging advanced go-to-market strategies and crafting influential narratives that resonate with target audiences.🤝 Executive Leadership & Stakeholder Collaboration: Providing visionary leadership and fostering high-level collaboration across teams to drive innovation, align strategic goals, and achieve business excellence. Continuous Product Innovation & Organizational Growth: Championing a culture of continuous improvement and strategic learning, leveraging insights to evolve product offerings and enhance team #SEO #SEM #SocialMediaStrategy #ContentMarketing #EmailCampaigns #CreativeDesign #ProductManagement #VisionaryLeadership #GoToMarketStrategy #Innovation #ExecutiveLeadership #StakeholderEngagement

Experience

1. General Manager- Product & Marketing

   Vendor Infra

   Mar 2024 — Present · Gurugram, IN

   Strategic Planning: Develop and execute comprehensive product and marketing strategies aligned with the company\'s goals and market trends.2. Product Management: Oversee the entire product lifecycle from ideation to launch, including market research, feature prioritization, and roadmap development.3. Marketing Strategy: Lead the development of marketing campaigns and initiatives to drive brand awareness, customer acquisition, and retention.4. Cross-functional collaboration: Work closely with cross-functional teams such as sales, engineering, and design to implement product and marketing strategies effectively.5. Market Analysis: Conduct market research and competitive analysis to identify product innovation and differentiation opportunities.6. Team Leadership: Build and mentor a high-performing product and marketing team, fostering a culture of creativity, collaboration, and continuous improvement.7. Performance Monitoring: Define key performance indicators (KPIs) and regularly assess product and marketing performance against targets, making data-driven decisions to optimize results.8. Stakeholder Management: Engage with internal stakeholders, external partners, and customers to gather feedback, address concerns, and drive product enhancements.9. Market Positioning: Develop and execute strategies to position products effectively, leveraging unique value propositions and messaging strategies.10. Brand Management: Maintain and enhance the company\'s brand reputation through consistent messaging, brand positioning, and customer experience initiatives.11. Technology Integration: Collaborate with technology teams to leverage digital tools and platforms for product development, marketing automation, and data analytics.

Education

• Indian Institute of Technology, Roorkee

  PCPM, Product Management

• Bangalore University

  Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services

  2014 — 2016

• Delhi School of Internet Marketing

  Masters in Digital Marketing , Digital Communication and Media/Multimedia

  2018 — 2019

• Rajiv Gandhi Prodyogiki Vishwavidyalaya

  Mechanical Engineering Related Technologies/Technicians

  2009 — 2013

Skills

• Research
• Marketing
• Advertising
• Team Building
• Management
• Market Research
• Social Media Marketing
• Customer Service
• Teamwork
• Team Management
• Strategy
• English
• Project Management
• Online Marketing
• Strategic Data Analysis
• Leadership
• Business Development
• Digital Marketing
• Public Relations
• Negotiation
• Microsoft Office
• Sales
• Business Strategy
• Competitive Analysis
• Team Leadership
• Online Advertising
• New Business Development
• Marketing Strategy
• Sales Management
• Public Speaking
• Customer Relationship Management (Crm)
• Crm
• Microsoft Excel