Tanaji Khandalkar
Marketing Specialist | Marketo Specialist | Salesforce l Salesforce CRM | Marketing Automation | RingLead | 6Sense | BrightTalk | Gong
- Role
- Marketing Specialist at Qualys
- Location
- Pune Division, MH, IN
- LinkedIn followers
- 500 followers
About Tanaji Khandalkar
With 7+ years of experience in digital marketing, I bring a comprehensive set of skills to the table focusing on campaign design, planning and execution. My role includes designing and optimizing email marketing Automation campaigns, using tools such as Marketo, SFDC, 6Sense, Drift & RingLead.Key Responsibilities:Campaign Management: Plan, design, plan and distribute campaigns to colleagues and senior management to ensure strategy is aligned with business objectives.Email Automation & Segmentation: Plan email automation workflows based on prospect actions and preferences, and manage list segmentation to improve campaign goals.A/B testing and optimization: Use A/B testing to refine email versions and improve conversion rates, ensuring mobile-friendly and visually appealing templates.Interdisciplinary collaboration: Work closely with content, creative and programming teams to ensure campaign coverage and effective communication.Data Analysis and Recommendations: Analyze campaign performance data, offering actionable insights and recommendations to increase performance.Quality Assurance: Ensure absolute accuracy in campaigns by careful proofreading, link checking and test submission.Internal Sales Campaigns: Create and manage internal sales and marketing campaigns, delivering high quality products to customers.Toolkit Proficiency: Experience with a variety of tools including Benchmark, Elastic Mail, Mailjet, SendBlue, SendGrid, ActiveCampaign, Apollo.io, Zoho Project Management, Trello, Marketo, Salesforce, RingLead, 6Sense and HubSpot.Assisting in the management of important and specialized campaigns, I am excellent at collaborating with outstanding divisions to guarantee efficient workflow. My focus is on generating high-quality leads and maximizing the effectiveness of marketing campaigns to drive business success.
Experience
Marketing Specialist
Oct 2025 — Present · Pune, IN
Education
Sinhgad Institute Of Management
Master of Business Administration - MBA, Marketing
2015 — 2017
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