Tammy Pepito

Senior Vice President, Consumer & Content Experience Marketing at Razorfish

Role: SVP, Social Content & Engagement Strategy at Razorfish
Location: Chicago, IL, US
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Tammy Pepito

Ms. Pepito brings more than 20 years of experience of digital marketing with a concentration in social media, search engine marketing, online partnerships, viral and e-mail marketing, Web site design, and online sweepstakes and contests. At Razorfish, Tammy provides deep expertise in online communications and social content development including blogger/influencer outreach, social promotions and social strategy planning and activation as well as analytics/measurement for clients. Current and previous clients includes INFINITI, Align Technology, Blue Apron, JM Smuckers, ALDI, Capri Sun, Kelloggs (six brands in the portfolio), ADT, and Motorola. Before joining Razorfish, Tammy was a managing supervisor in Fleishman-Hillard’s digital practice group in Chicago where she headed up social media marketing, planning and management for a variety of clients including Gatorade and The Allstate Foundation. Prior to Fleishman Hillard, Tammy was at Edelman Digital where she was an account manager. She played a key role in structuring search engine optimization programs and implemented online marketing strategies to drive brand awareness and product sales for clients such as Barilla America, Kraft Foods, Unilever, Johnson & Johnson, Hershey Foods, and Scotts Miracle-Gro Company. Specialties: intergrated marketing communications, digital communications, social media marketing, online editorial/blogger outreach, web site project/account management, email marketing, search engine marketing, reporting/analysis, content development

Experience

SVP, Social Content & Engagement Strategy
Razorfish
Jul 2021 — Present

Education

Marquette University
BA
1999 — 2002

Skills

Digital Marketing
Interactive Advertising
Integrated Marketing
Sem
Web Design
Strategy
Account Management
Email Marketing
Digital Strategy
Program Management
Project Management
Social Media
Advertising
Management
Marketing Strategy
Brand Awareness
Strategic Partnerships
Interactive Marketing
Social Media Marketing
SEO
Content Development
Website Development
Operations Management

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