Tammy Ousley

ENTERPRISE VALUE CREATOR| GROWTH STRATEGIST| SERVANT LEADER

Role
Chief Marketing Officer at GuideStone Financial Resources
Location
Dallas, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Tammy Ousley

Disciplined, insightful business leader with 20+ years of experience driving enterprise growth, financial performance, and organizational transformation. Proven ability to translate complex business and product strategies into integrated, multi-channel go-to-market execution that delivers measurable top- and bottom-line results. Combines deep expertise across B2C and B2B environments with strong financial acumen—optimizing large-scale budgets, improving ROI, and aligning investment decisions to long-term value creation. Strategically oriented and analytically rigorous, with a track record of using data, customer insight, and performance measurement to inform prioritization, accelerate growth, and strengthen margin performance. Recognized for building trusted partnerships across Product, Sales, Finance, HR, and Executive Leadership—driving alignment, accountability, and execution at scale. Distinctive leader in developing high-performing teams and cross-functional ecosystems, intentionally deploying talent where it delivers the greatest impact while fostering engagement, retention, and career progression.

Experience

  1. Chief Marketing Officer

    GuideStone Financial Resources

    Sep 2024 — Present · Dallas-Fort Worth, TX, US

Education

  • The University of Tulsa

    MBA, Concentration: Finance

    1999 — 2001

  • The University of Tulsa

    BA, Organizational Communications

    1995 — 1999

Skills

  • Analytics
  • Business Strategy
  • Competitive Analysis
  • Strategic Planning
  • Business Planning
  • Analysis
  • Business Development
  • Cross-Functional Team Leadership

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Tammy Ousley — Chief Marketing Officer at GuideStone Financial Resources in Dallas, TX, US | Unifers