Tammy J. Heon

About Tammy J. Heon

Accomplished marketing professional with tourism, consumer, B2B, and partner marketing…

Experience

1. Manager, Tourism Development

   Hernando County

   Jan 2011 — Present · Brooksville, FL, US

   Responsible for developing and implementing all tourism marketing and public relations strategies for a Gulf coast eco-tourism destination, including;Re-banding of destination to provide both a unique identity and sense of place within the larger Nature Coast region;Implement digital media programs including new website, social media and email marketing programs;Develop new marketing vehicles for tourism marketing partners, expanding partner visibility using both all-inclusive no fee programs, as well as pay-to-play options;Named Chinsegut Hill Manager; acting as County\'s liaison and overseeing efforts of the not-for-profit Friends of Chinsegut Hill in the restoration of the historic Chinsegut Hill Manor House and adjacent retreat center;Redesigned all collateral to be more engaging and comprehensive;Relocated and expanded I-75 Visitor Information Center and opened satellite Visitor Information Center inside Weeki Wachee Springs State Park; Continue to build strategic partnerships and alliances with other members of tourism community, both locally and throughout the state of Florida;Conduct FAM tours for travel and outdoor writers;Volunteer recruitment and training.BOARDS & COMMITTEESFADMO Board of Directors, TreasurerVisit Florida Cultural, Heritage, Rural and Nature Marketing CommitteeSt. Leo University International Tourism & Hospitality Management Industry Liaison CouncilBrooksville Main Street Promotions Committee

Skills

• Public Relations
• Social Media Marketing
• Market Research
• Fundraising
• Press Releases
• Marketing
• Graphic Design
• Strategic Partnerships
• Marketing Communications
• Leadership
• Project Management
• Integrated Marketing
• Digital Media
• Crm
• B2b
• Email Marketing
• Newsletters
• Management
• Direct Mail
• Creative Direction
• Social Media
• Brochures
• Brand Development
• Marketing Strategy