Tammy Stefan

About Tammy Stefan

When you connect people to curiosity and courage – the results are nothing short of magical.I’m a dynamic, energizing, and passionate Marketing Leader with a knack for transforming and innovating companies, while delivering top results. My secret? My 5-step system: People > Goals > Customers > Product > ChangeI cultivate mutual trust by empowering people, allowing people enough space to thrive by their core strengths and skillset and creating open, honest environments that drive retention through a crisp focus on digital marketing, media, analytics, Data ML/AI and continuous learning and development. My strengths? I’m well-versed in coaching and mentoring staff to use tools to improve go-to-market processes and implementing data-driven personalization. I champion high performance and build effective working practices through a shared vision in an atmosphere of trust and mutual respect. Sales & Marketing Leadership | Sales & Marketing Growth Strategy | Training & Coaching | Experimentation | Negotiations | Go-to-Market Products | Business Growth | Brand | Digital | Strategic Planning | Decision-Making | Data & Insight | Playbooks | Process & Productivity Improvement | Marketing Technology | Personalization | Culture | Performance Measurement | Customer FocusKEY MILESTONESMy focus is to drive consistent landmark, legacy performance like: Fostered multimillion-dollar cost savings. Drove innovation and achieved speed to market while reducing churn and optimizing efficiency. Represented Nominee and Finalist for New Zealand Direct Marketer of the Year, 2020.\' I truly enjoy sharing my hard-won marketing expertise with colleagues, teams, and executives to help them thrive both personally and professionally.On the personal side, Marketing for me is about more than just the bottom line, it’s about people, community, and building connection. I have always been a community leader focused on bringing people together from my childhood lemonade stands in Las Vegas to quench my neighborhood’s desert thirst, to the teamwork I relished both playing on and coaching soccer teams for over three decades. These experiences built within me a fundamental understanding of the value of a team. In a team we can together develop skills, and collectively celebrate wins and analyze losses. Narrative, in short, is what unites people together into a community, and narrative is what drives not only my marketing strategy but my vision of life: T••••••••@gmail.com

Experience

1. Vice President Strategic Account

   Mystudio

   Jun 2025 — Present · Fairfax, VA, US

   As Vice President of Strategic Accounts, I spearhead MyStudio’s initiatives to cultivate, expand, and fortify our most vital client relationships and partnerships. My focus is on creating sustainable value for both our clients and the organization through: Enterprise-Level Partnerships: Developing customized growth strategies and fostering executive-level relationships to drive long-term success. Market Opportunity Identification: Leveraging insights to build scalable account frameworks that generate measurable ROI and unlock new growth channels. Cross-Functional Collaboration: Partnering with product, marketing, and operations teams to ensure flawless execution of client initiatives, enhancing the client experience. Strategic Advisory Role: Acting as a trusted advisor to C-suite stakeholders, aligning client objectives with MyStudio’s innovation roadmap to facilitate mutual growth and development.Key Impact Achievements: Strengthened retention across top accounts, achieving a logo retention rate of 98%. Increased New Annual Recurring Revenue (ARR) by over $200k year-to-date in 2026. Secured contract renewals with our largest client, ensuring continued partnership and revenue stability. Forged new industry partnerships while enhancing the relationship and growth potential of existing accounts, solidifying MyStudio’s position as a trusted partner for sustainable expansion.

Education

• Institute of Design at Stanford

  Design Thinking

• Richmond, The American International University in London

  Bachelor of Arts - BA

Skills

• Public Relations
• Social Media
• Email Marketing
• Digital Marketing
• IT Skills
• Marketing Strategy
• Integrated Marketing
• Ppc
• Online Advertising
• Microsoft Office
• Social Media Marketing
• Copywriting
• Strategy
• Advertising
• Sponsorship
• Customer Retention
• Web Content
• Digital Product Development
• Mobile Applications
• Management
• Marketing
• Budgets