Tamica Martin
Marketing Brand Leader @BFC Solutions
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WORK HISTORY
Marketing Brand Leader @BFC Solutions
Spearheads all corporate marketing initiatives from strategy to full hands-on execution.• Reimagined company’s brand identity, including new tagline, messaging, design system, fleet graphics, and sales enablement collateral.• Collaborates with Training, HR, Sales, and Field Service to ensure brand consistency and alignment across internal and external communications.• Develops strategic content, copy, and creative assets for social media (organic annual increase ~22%), blogs, white papers, and HubSpot email campaigns to amplify brand narrative and engagement.• Manages budget, agencies, and vendors for omnichannel marketing to a national B2B market. • Leads and implements end-to-end trade show strategy and execution, delivering a 4x increase in lead generation compared to prior benchmarks.
EDUCATION
Austin Peay State University
BBA
Murray State University
Master of Business Administration
ABOUT TAMICA MARTIN
Marketing Leader with 15+ years driving growth across manufacturing, industrial, and…
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