Tameka L.
Brand Strategy | Integrated Marketing | Strategy & Transformation | Data-Driven & Insights-Led
- Role
- SVP, Integrated Marketing Strategy at Dentsu Creative
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Tameka L.
My superpower is my ability to see the forest for the trees. I\'ve spent the past twenty-five years strategically leading and guiding organizations, from non-profits to tech startups to matrixed organizations through moments of change, building capabilities from the ground up that meet the moment and the future and aligning the right people, resources and partners.I’ve worked with global brands including American Express, Clorox, Subway, McDonald’s, Mars Wrigley, Citibank, Nike, and Adidas and global networked agencies. Across categories, the work has been less about tactics and more about building the right systems, principles, and teams to support long-term progress and exceptional creative output.I’m especially drawn to work where business decisions have broader implications for people and society.
Experience
SVP, Integrated Marketing Strategy
Aug 2021 — Present
American Express, Subway, QVC, Clorox
Education
Duke University
BA, Art History/Spanish
MiniMBA
Mini MBA, Marketing
2020 — 2020
Skills
- Digital Strategy
- Proposal Writing
- Digital Media
- Blogging
- Social Media Marketing
- Creative Direction
- Creative Writing
- Marketing
- Strategic Leadership
- Qualitative Research
- Product Marketing
- Product Development
- Brand Development
- Market Research
- Customer Insight
- Marketing Strategy
- Leadership
- Strategy
- Strategic Planning
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