Tamara Bratland
Product Marketing Leader | Marketing Director | Medical Devices
- Role
- Co-founder at Neuraworx
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Tamara Bratland
I am a Marketing consultant who works with organizations involved in market introduction of new medical devices defining commercialization approaches and product launch plans. I ensure an organization has a strong strategic plan, executable marketing plan, relevant value proposition with a path to product commercialization. I make a difference for organizations by identifying customers unmet needs and translating into innovative new products. I do this by partnering with health care providers and using my engineering background, working collaboratively with R&D to develop well defined customer requirements. I am working with numerous start-up companies as consultant, founder, marketing leader or mentor, defining product concept and a commercialization approach. Recent projects have been with the University of Minnesota Office of Technology Commercialization, gBeta Med Tech and other gBeta consortiums and National Institute of Health. My areas of expertise and experience include:• Global Product Marketing• Commercial Plans• Competitive Assessments• Market Modeling• Portfolio Management • Product Roadmaps• Startup Companies• Market Access• Talent Development• Medical Devices• Product Launch• Program Management, PMP• Product Development• Product Lifecycle & Rationalization• Strategic Planning• Operational Planning• Upstream Marketing• Downstream Marketing• Sales PartnershipsAs a marketing leader, I work collaboratively, leading and inspiring cross-functional partners to execute. As a direct manager I have coached early career marketers into high performing product managers, creating teams who consistently achieve organizational goals.
Experience
Co-founder
Sep 2021 — Present · Minneapolis, MN, US
Commercial Lead.We are a medical device company focused on developing Intelligent Cerebrovascular PacingTM as a first-in-class technology aimed at improving brain health with bioelectronic solutions that enhance glymphatic system function.
Education
University of St. Thomas
Master of Business Administration - MBA, Marketing, Operations Management
University of Minnesota
Bachelor of Science Electrical Engineering - BSEE, Electrical Engineering
Skills
- R&D
- Market Development
- Product Marketing
- Strategy
- Ic
- Design of Experiments
- Manufacturing
- Commercialization
- Lead Generation
- Dmaic
- Pmp
- Semiconductors
- Six Sigma
- Product Launch
- Leadership
- Spc
- Design for Manufacturing
- Iso 13485
- Account Management
- Marketing
- Key Account Management
- Continuous Improvement
- Team Building
- Management
- Product Development
- Research and Development (R&D)
- Business Strategy
- Design Control
- Business Planning
- Program Management
- Electronics
- Sensors
- Lean Manufacturing
- Engineering Management
- Voice of the Customer
- Product Management
- Pricing
- Sales
- Business Development
- Cross-Functional Team Leadership
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