Tamara Hamad
Partner Manager @Pinterest
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WORK HISTORY
Partner Manager @Pinterest
Toronto, ON, CA
Lead full-funnel Pinterest media strategies for high-spend brands, translating business objectives into scalable, performance-driven campaigns.Drive measurable growth through advanced audience segmentation, creative testing frameworks, and continuous performance optimization to maximize ROAS and lifetime value.Own campaign strategy across awareness, consideration, and conversion, proactively identifying scale opportunities and eliminating inefficiencies.Deliver data-backed insights using platform trends, consumer behavior, and competitive benchmarks to position Pinterest as a core revenue channel.Partner cross-functionally with sales, product, measurement, and creative teams to unlock incremental revenue and strengthen long-term client retention.
EDUCATION
McMaster University
Bachelor of Arts - BA, Communication and Media Studies
American University of Kuwait (AUK)
Bachelor's degree, Public Relations/Image Management
University of Toronto
Certificate, UX/UI Design
ABOUT TAMARA HAMAD
I work with a team of consultants and designers to create and execute strategic marketing campaigns for clients across various industries. I leverage my skills in UX Design, Digital Marketing and Account Management skills to optimize the reach, engagement, and conversions of our digital platforms and content.I am always eager to learn new things and keep up with the latest trends and technologies in the digital world. I believe that creativity and technology are powerful tools to solve problems and create value. I am also a firm believer in the power of life-long learning, building strong relationships in the industry and always strive to keep my skills sharp and up-to-date.When I\'m not busy with work or studies, I like to network with people in similar industries or plan my next travel adventure. I am always open to new challenges and opportunities to expand my professional network and collaborate with others. Let\'s connect and see how we can work together!
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