Tamara Berry
Results Orientated, Strategic Marketer, and Creative Story Teller
- Role
- Marketing at Acxiom
- Location
- Little Rock, AR, US
- LinkedIn followers
- 500 followers
About Tamara Berry
Strengths: Planning, developing, and implementing strategic marketing plans that result in a consistent high return on investment and generate multiple qualified sales leads. Coordinating trade shows and special events to ensure brand awareness, sales networking opportunities, and generation of sales leads. Developing quarterly client facing newsletters to promote latest products and services, use cases and upcoming events. Creating compelling content to support sales initiatives
Experience
Marketing
Feb 2011 — Present
Plan, develop, and implement strategic marketing plans that result in a consistent high return on investment and generate multiple qualified sales leads.Set and control marketing budget.Develop multi-channel marketing campaigns including direct mail, print, social, web advertising, sales support materials, promotions, and events.Responsible for adding web presence of specific products and services to support lead generation.Coordinate trade shows and special events to ensure brand awareness, sales networking opportunities, and generate sales leads.Facilitate corporate memberships to trade associations that support specific industry verticals.Coordinated the redesign and launch of website to support the local search and SMB verticals.Developed a quarterly client facing newsletter to promote latest products and services, use cases and upcoming events.
Education
University of Arkansas at Little Rock
Bachelor of Arts (BA), English Language and Literature/Letters
1994 — 1998
University of Arkansas at Little Rock
Bachelor of Arts (B.A.), English Language and Literature, General
1996 — 1998
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