Tamara Alexander
- Role
- Creative Director at Centre Technologies
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Tamara Alexander
As an artist, I design visual function. As a professional, I collaborate with bright…
Experience
Creative Director
Dec 2017 — Present · Houston, TX, US
Cultivating brand identity and marketing initiatives for a full-service IT consulting, managed services provider, and managed security services provider headquartered in Texas, with a focus on small businesses- advising on Product Development initiatives- delivering sales enablement collateral- consulting on go-to-market strategies- providing guidance on Customer Experience assets- configuring internal and external brand platforms and assets - coding value-add dashboards and deliverables- consulting on SEO/AIO best practices - developing internal accountability systems- building brand advocacy deliverables for vCIOs and Sales- conceptualizing and building multi-faceted campaigns- building assets and templates that force multiply revenue-generating initiatives- consulting on partner alignment and level of effort go-to-market best practices- facilitating company acquisition marketing assets- producing company-wide intranet and scaleable experiences for service delivery and sales- directing and overseeing UI branding of customer portals and tools- implementing and managing data sync services across marketing stack- documenting tech stack- configuring calculating scorecards for tracking department performance analytics- documenting and ensuring brand compliance across medias and departments- building executive-level presentations- assisting with high-end RFP responses for Sales- visualizing company processes for employee and customer onboarding- designing experiential events for brand awareness- consulting on tech and partner-aligned event concepts- updating and maintaining website- project managing outsourced web development and creative services- building cohesive advertising campaigns for multi-touch impact- supporting customer-facing documentation needs across departments
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