Tamal Ghosh
Growing Businesses online & offline through business strategy, ADs, Category Management || Experienced in Client Partnerships, Advertisement growth & Digital Sales, Category & PnL Growth, Marketing
- Role
- Strategic Account & Category Manager, Amazon Global Selling at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Tamal Ghosh
Core Competencies: Category Management,eCommerce growth, AD sales, Demand & revenue generation strategy, Brand Management, Business strategy, marketing & aftermarket, Supply chain enhancement, Financial Modelling, Digital Transformation, Project Management, Program ManagementIndustry: Ecommerce, Automotive, Retail, ecommerce, Industrial products, FMCDCompetent Professional with a strong business expertise in eCommerce and industry having worked for brands/corporates across India & International Markets. Experienced in : Profitability growth of FMCG/FMCD/D2C brands, Retail clients and Automobile India commercial business by 60%+ Y-o-Y Brand business expansion in America & UK markets for Retail & Ecommerce. Business Growth strategy for next 10-15 years with phased implementation Marketing Campaign Designed & developed with 30% increase in consumer base Product & Program Management for different products & Projects in Indian & Foreign Markets Handling Key accounts & category with profitable growth and sustained business profitability.Looking to learn more about next gen technologies with keen interest across industries.
Experience
Strategic Account & Category Manager, Amazon Global Selling
Feb 2022 — Present · Bengaluru, IN
Working as an Account & Category Manager in Global Trade Team of Amazon for NA & EU marketplace. Strategic Brand growth manager for 30+ brands (Indian/International) exporting in North America & Europe region. Enabled 150%+ YoY portfolio growth across categories of Beauty, HPC, Grocery & Health appliances. Driving major growth levers with 40+ new sub-category launches, Discoverability growth of 80%+ YoY, Inventory Management with 95%+ efficiency. Achieved brand revenue of $30Million+ per quarter (75%+ YoY) with Profitability modeling, category expansion (40%+YoY) and offering consultative solutions to CXOs. Leading a program of “Project Accelerate” with Indian Ecommerce Government to drive export volume to 10Billion+ by 2025 and marketplace expansion with 400+ sellers to achieve $20Mn+ quarterly. Ideated and implemented new Deal avenues in export team Achieved 140%+ YoY growth, with new deals avenues contributing 60%+ of quarterly growth. Developed 4+ metrics to track Deal quality and Brand promotion score; 90%+ efficiency improvement in Deal conversion. Ideated, piloted & launched Digital Widget Export Store, Influencer marketing & social media campaigns for 25+ D2C brands leading to conversion efficiency of 30%+ Driving 6+ metrics to increase Advertiser conversion efficiency & Repeat purchase frequency by 25%+ Q-o-Q. 5(out of 300) IN D2C brands featured in Export Digest 2023 (Amazon – India Govt ecommerce export)
Education
B.P. Poddar Institute Of Management and Technology
Bachelor of Technology (B.Tech.), ECE
2010 — 2014
Symbiosis Centre For Management and Human Resource Development
Master of Business Administration - MBA, Marketing & Strategy
2017 — 2019
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