Tallin Kaitoku

About Tallin Kaitoku

I’m a Marketing & Communications professional with a passion for building meaningful brands through strategy, storytelling, and performance-driven content. Iʻve recently done work as an Ad Creator with Byld Commerce, producing and optimizing short-form video ads for Meta platforms. My content has driven over 350K+ views and $1,500+ in GMV through TikTok Shop—showing how strong creative paired with data can drive real results.Alongside my work in marketing, I’ve held leadership roles in healthcare as a Patient Care Manager at Serenity Healthcare, where the mission is to help people “take back their life.” In that role, I worked closely with individuals navigating depression, anxiety, and OCD—helping them build confidence, regain a sense of control, and stay consistent in their progress.Whether it’s guiding a patient through change or creating content that converts, I’m driven by understanding people on a deeper level.With a degree in Communications Studies from BYU and hands-on experience across organic and paid content, I bring a creative-meets-strategic approach to every project. I’ve worked with local businesses, nonprofits, and startups—leading social media efforts, creating branded content, running influencer campaigns, and managing content calendars.Notable highlights include:• Generating $1,500+ in GMV through affiliate TikTok content in under 2 months• Supporting social strategy and branding for Shoga Sushi Bar in a competitive market• Contributing to digital storytelling and campaign development for DTL Hawaii’s “Actions of Aloha” initiativeRaised in Hawaiʻi, I value culture, community, and connection—principles that shape how I approach both storytelling and brand building.As I continue growing in advertising and brand strategy, I’m especially interested in helping mission-driven brands connect with people in ways that are both meaningful and measurable.Let’s connect.

Experience

1. Ad Creator

   Byld Commerce

   Aug 2025 — Present · Provo, UT, US

   At Byld Commerce, I focus on crafting high-performing ad creatives for various platforms blending data-driven strategy with engaging storytelling. I develop and test video content tailored for Meta Ads Manager, optimize creatives based on performance insights, and help scale e-commerce brands through compelling, conversion-focused media.