Tali Weiss

About Tali Weiss

Product Manager with a strong track record of driving growth and monetization through data-informed strategy, rigorous experimentation, and user-centered design. I specialize in optimizing user conversion funnels, pricing strategies, and ARPU improvement. Successfully led cross-functional teams to execute structured A/B testing, achieving double digit improvements in free-to-paid conversion rates. Passionate about creating customer-centric experiences that balance user experience with business goals. Adept at leading cross-functional teams across UX, engineering, and data science to deliver scalable solutions that unlock new opportunities for revenue and user value. A team player with strong leadership skills who thrives in dynamic environments requiring strategic thinking, creativity, and analytical rigor.

Experience

1. Principal Product Manager - Growth & Monetization

   GoDaddy

   Oct 2021 — Present

   Spearheading end-to-end monetization initiatives for GoDaddy\'s hosting and presence solutions, drove over 40% improvement in free-to-paid conversion rates.• Defining and executing pricing strategies based on user segmentation and competitive analysis, leading to increased average revenue per user (ARPU).• Collaborating cross-functionally to optimize conversion funnels through structured A/B testing and data-driven iteration.

Education

• Ben-Gurion University of the Negev

  Bachelor of Arts - BA, Psychology and Business Administration

Skills

• Enterprise Software
• Online Marketing
• Product Marketing
• Public Relations
• Business Strategy
• Social Media
• Competitive Analysis
• B2c Marketing
• Leadership
• Inbound Marketing
• Go-to-Market Strategy
• Saas
• Market Planning
• Cloud Computing
• Program Management
• Consumer Software
• Marketing Strategy
• Product Management
• Sales
• Strategic Partnerships
• Marketing Management
• Email Marketing
• Partner Management
• Mobile Devices
• Marketing Communications
• Telecommunications
• B2b Marketing