Talia James-Armand
Executive Director, Pr and Strategic Communications @Edmunds
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WORK HISTORY
Executive Director, Pr and Strategic Communications @Edmunds
Santa Monica, CA, US
Leads integrated communications and reputation strategy at Edmunds, aligning earned media, thought leadership, and data storytelling across every audience. Partners across the business to translate complex market insights and product value into clear, trusted narratives that reinforce Edmunds’ position as a trusted third-party automotive authority.
EDUCATION
UC San Diego
Bachelors, Communication, History
Jakarta International School
High School
ABOUT TALIA JAMES-ARMAND
As a storyteller and PR strategist with over 15 years of experience, I’ve helped top U.S. and global brands craft and implement effective communication strategies for both business and consumer audiences. Since 2020, I’ve led the PR and Communications team at Edmunds, overseeing media relations, corporate message development, internal communications and B2B marketing. I work closely with Edmunds\' industry analysts to develop data-driven stories that shine a light on major automotive industry trends, while building and maintaining strong relationships with key automotive, business, and personal finance journalists. As a result of my team’s efforts, Edmunds has outperformed its competitors in share of voice across online news media outlets for the last seven years in a row.
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