Talha Khan
- Role
- Advertising Manager at Wholesome Story
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Talha Khan
With a proven track record of driving online success for e-commerce brands that spend…
Experience
Advertising Manager
Jan 2024 — Present
Create and deliver weekly PPC reports, analyzing impression, click share, spend, RoAS, andCOGS to track performance and make data-driven decisions.Develop PPC strategies for each product, optimizing campaigns to drive maximum results and achieve business goals.Implement \"How to Win\" strategies to improve PPC performance and increase profitability.Manage PPC campaigns on a daily basis, monitoring keyword analytics and making necessary adjustments to optimize performance.Analyze SQP (Search Query Performance) to identify opportunities for keyword expansion and improve campaign targeting.Conduct market share analysis to understand competitor activities and identify areas for growth.Track monthly impressions to measure campaign reach and effectiveness.Stay updated on new ad types and platforms to explore innovative advertising opportunities.Develop a path of profitability by analyzing campaign data and identifying areas for improvement.Create launch plans for new products, ensuring successful implementation of PPC strategies.Stay up-to-date with industry trends and competitor activities to identify new opportunities
Education
University of Mumbai
Bachelor's degree, Mass Media
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