Courtney Talbot
Senior Global Product Marketing Manager @ Boston Scientific | B.S. Clinical Exercise Science
- Role
- Senior Global Product Marketing Manager at Boston Scientific
- Location
- Denver, CO, US
- LinkedIn followers
- 500 followers
About Courtney Talbot
Goal-directed and results-oriented. I focus on relationships and customer service as the…
Experience
Senior Global Product Marketing Manager
Feb 2023 — Present · Denver, CO, US
Developed and led integrated internal and external marketing communication strategies to support our TAVR and cerebral embolic protection devices, driving awareness and utilization in high-opportunity accounts and enhancing brand consistency• Served as the primary marketing contact for high-priority initiatives, owning timelines, deliverables, and cross-functional coordination for successful project execution• Designed and executed targeted physician and staff education programs that support adoption of complex cardiovascular technologies in the cath lab, including development of messaging, training tools, and hands-on engagement strategies• Facilitated physician advisory boards and KOL engagements in the Cardiology and Structural Heart industry, synthesizing insights to inform product positioning, messaging, gather insights and inform product development strategies• Designed and conducted market research interviews, including scripting and moderating, to extract actionable customer insights• Acted as lead marketing stakeholder in matrixed project teams, collaborating closely with field sales, market access, clinical, and medical affairs to coordinate pull-through strategies and brand alignment• Developed strategies to enhance product line profitability by conducting market research, performing financial analyses, and working closely with assigned staff• Determined clear and specific priorities for the development of new products and next generation product projects• Collaborated with internal teams to translate complex clinical data into compelling, compliant value narratives used in sales tools, conference presentations, and customer training, making new data digestible and actionable for both sales teams and external stakeholders• Monitored competitive landscape and access dynamics to identify emerging barriers and inform positioning and pricing strategies
Education
Grand Valley State University
Bachelor's degree
Hamilton Southeastern High School
General Studies
Skills
- Cardiopulmonary Resuscitation (Cpr)
- Community Outreach
- Salesforce.com
- Healthcare
- Medical Devices
- Critical Thinking
- Wellness
- Microsoft Powerpoint
- Powerpoint
- Microsoft Excel
- Coaching
- Direct Sales
- Social Media
- Cpr Certified
- Working with Children
- Medical Terminology
- Event Planning
- Teamwork
- Microsoft Word
- Public Speaking
- Account Management
- Multitasking
- Microsoft Office
- Sales
- Customer Service
- Communication
- Leadership
- Marketing
- Time Management
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