Taja Dockendorf
Pulp+Wire - Founder, Investor, and CPG Brand Owner • AdAge Small Agency of the Year, Inc. Power Partner, Inc. 5000 list & EY Entrepreneur of the Year (NE) Finalist
- Role
- Investor and Advisor at Rind Snacks
- Location
- Portland, ME, US
- LinkedIn followers
- 500 followers
About Taja Dockendorf
Taja Dockendorf, an accomplished graphic designer, has transformed Pulp+Wire into one of the fastest-growing, 100% woman-owned CPG packaging firms in the U.S, specializing in natural and organic brands. Her exceptional creative vision and intuitive marketing strategies have made her a sought-after expert for Better for you, Better for the Earth, food, beverage, pet, and lifestyle CPG brands eager to launch new ventures or accelerate growth.At the helm of Pulp+Wire, Taja fosters a collaborative and innovative workflow tailored to each client’s unique needs. From strategic brand ideation to packaging, digital marketing, and revenue growth, her approach is both insightful and engaging. Taja’s leadership style, a rare blend of futuristic optimism and grounded realism, is highly valued by brands and clients seeking maximum impact.Outside of her role at Pulp+Wire, Taja contributes to Entrepreneur Magazine, Fast Company, Inc, Insider, and Forbes, sharing insights on team culture within the creative industry. Her passion for emerging brands, growing multi-million-dollar legacy brands, and how to build a company with team culture at its core is what has earned her notable awards as both a creative and leader. Awards and Accolades:• 2024 EY Entrepreneur of the Year (NE) Finalist• 2023 Stevie® International Business Awards - Gold: Best Entrepreneur• 2023 Stevie® International Business Awards - Gold: Advertising or Design Agency of the Year• 2023 Stevie® Awards for Women in Business - Silver: Company of the Year• 2023 Ad Age Small Agency of the Year (Silver/Culture)• 2022 and 2023 Inc. Power Partner• Inc. Fastest Growing Companies ListTaja’s and Pulp+Wire\'s work has been prominently featured in top industry publications such as The Dieline, Graphic Design USA, Food Manufacturing Magazine, Packaging Magazine, American Package Design Awards, InTouch Magazine, Saveur, GDR UK, and L’Odyssee Du Pack. Her clients have also garnered significant media attention on platforms like the Today Show, Good Morning America, and Fox Business Morning.
Experience
Investor and Advisor
Jan 2022 — Present
Education
Massachusetts College of Art and Design
BFA, Industrial Design
1996 — 1998
Adelphi University
BA, Graphic Design, Photography, Metal Work
1998 — 2000
Skills
- Creative Branding
- Web Design
- Graphic Design
- Creative Strategy
- Packaging
- Small Business
- Creative Development
- Mobile Application Design
- Brand Development
- Corporate Identity
- Logo Design
- Wordpress
- Brand Implementation
- Branding & Identity
- Creative Direction
- Catalogs
- Graphics
- Marketing
- Advertising
- Email Marketing
- Layout
- Illustrator
- Direct Mail
- Marketing Communications
- Online Marketing
- Entrepreneurship
- Brand Management
- Brochures
- Indesign
- Art Direction
- Corporate Branding
- Magazines
- Concept Development
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