Tailar Kennedy
Senior Product Marketing Manager @Geotab
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WORK HISTORY
Senior Product Marketing Manager @Geotab
Olympia, WA, US
EDUCATION
Western Washington University
Bachelor's Degree, Business Administration and Management
Western Washington University
Master of Business Administration (M.B.A.), Marketing
SKILLS
ABOUT TAILAR KENNEDY
Every brand has a unique identity—an identity that needs to be carefully and creatively communicated in an impactful way. I bring a unique blend of market insight, collaboration, and execution to every project. With a deep understanding of how to translate product capabilities into compelling customer narratives, I craft positioning that resonates with target audiences and drives adoption.My expertise lies in cross-functional collaboration, working closely with product, sales, and marketing teams to align strategies and ensure seamless execution. I thrive in fast-paced environments where understanding the market, honing messaging, and refining positioning are critical to success. My passion is turning complex products into stories that engage, educate, and convert.Always focused on results, I enjoy partnering with teams to deliver impactful go-to-market plans that build momentum and fuel growth.
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