Taewon Kim
Senior Director, Global Commercial Product Strategy Hbv Hdv @Gilead Sciences
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WORK HISTORY
Senior Director, Global Commercial Product Strategy Hbv Hdv @Gilead Sciences
Foster City, CA, US
Lead global HBV portfolio including Vemlidy to maximize overall value of assets across the product lifecycle. Also the global lead for branded promotion of Hepcludex, a first and only treatment for chronic hepatitis delta, a rare disease. • Develop and execute global campaign and marketing initiatives for HBV and HDV in support of countries’ commercialization/launch efforts.• Co-led with medical on building Vemlidy indication strategic plan and led development of commercial global plan of action to support country specific plan of actions. • Work cross functionally as commercial lead for discontinuation of Hepsera and management of Viread post LOE.
EDUCATION
Florida Institute of Technology
MS, Systems Management
U.S. Air Force Institute of Technology
MS, Nuclear Engr
United States Air Force Academy
BS, Physics
Georgetown University McDonough School of Business
MBA, Marketing and Strategy
SKILLS
ABOUT TAEWON KIM
Innovative marketing professional with 15+ years of US and international experience in product launches, strategy, health care professional (HCP) and consumer marketing, multichannel marketing, new product development, specialty, and sales. Demonstrated expertise in planning and executing strategy and tactics; including HCP promotions, patient promotions, congresses, medical promotional programs, digital marketing, and KOL development. Therapeutic experience in anti-depressant, gout, diabetes, anti-infective, anti-coagulation, virology, hepatitis, cardiovascular, rare disease, critical care, and small volume parenteral. Recognized for effective leadership and delivering results to achieve corporate goals.
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