Tabitha Scatena
Developed and Managed Global Channel Sales Training, Workshops, Web Seminars, Web-based Interactive Training and Assessment Programs, Attendee Re-generation Programs and Incentive Programs for Distributors, System Integrators and Value Added Reseller @RSA Security
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WORK HISTORY
Developed and Managed Global Channel Sales Training, Workshops, Web Seminars, Web-based Interactive Training and Assessment Programs, Attendee Re-generation Programs and Incentive Programs for Distributors, System Integrators and Value Added Resellers Developed and Launched New Branding and Positioning for Global Channel Sales Training Program @RSA Security
EDUCATION
Skyline College
AA, Business Administration, Business
San Francisco State University
BS, Business Administration, Marketing
SKILLS
ABOUT TABITHA SCATENA
Growth-focused, data-driven global marketing leader with deep experience in designing and scaling integrated, multi-channel B2B campaigns and global event strategies across live, virtual and hybrid experiences that drive pipeline acceleration, revenue growth, and customer expansion. Skilled in demand generation, go-to-market strategy, and account-based marketing, with proven success leading cross-functional global teams to deliver measurable outcomes. Known for translating complex strategies into actionable, data-informed programs that align with sales, product, and customer success goals. Passionate about building customer-centric programs that put the customer experience at the heart of every campaign and event, fostering engagement, accelerating conversion, and strengthening long-term relationships.
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