Sylvia Rupani-Smith

About Sylvia Rupani-Smith

As Director of Digital Engagement I ensure that our strategic communication is consistent across digital platforms to maintain a strong brand identity. I developed and manage Marian Goodman Gallery\'s website, and create and conceptualize innovative exhibition pages. My years in writing and editing at The New York Times has led to a mastery in crafting digital content and creating and overseeing a comprehensive social media strategy to enhance the narrative surrounding the artists we represent.Together with my team, I have created a digital style and editorial guide, to optimize the design process for our email announcements and ensuring a cohesive brand experience. With a background that includes producing digital content for the Whitney Museum and managing T Magazine\'s online presence, my focus remains on elevating the intersection of technology and art through compelling digital storytelling.

Experience

1. Director of Digital Engagement

   Marian Goodman Gallery

   Sep 2017 — Present

   Quality control: ensure that our editorial and design branding is consistent on all digital properties: website, email and social mediaOversee communications strategy for social media by managing and creating editorial content and video for all platformsBuilt, established and manage the gallery’s websiteConceptualized design for exhibition pages: created the template for all pages, came up with digital framing concept, coordinate technical aspects, create design/layout and edit editorial sectionsImplemented a digital style guide to streamline our design process for email announcements

Education

• The New School

  Master's Class, Cooking and Related Culinary Arts, General

  2005 — 2005

• Mediabistro.com

  Investigative Reporting

  2011 — 2011

• Skillcrush

  WordPress Development

  2016

• Startup Institute

  Introduction to Ruby, Computer Programming, Specific Applications

  2016 — 2016

Skills

• Feature Articles
• Wordpress
• Pro Tools
• Video
• Publications
• Content Strategy
• Web Site Management
• Photoshop
• Editorial
• Web Site Production
• New Media
• Journalism
• Social Media Marketing
• Social Networking
• Multimedia
• Adobe Photoshop
• Twitter
• Editing
• Social Media
• Video Editing
• Protools
• Online Journalism
• Writing
• Digital Media
• Web Content Writing
• News Writing
• Photography
• Magazines
• Storytelling
• Blogging
• Audio Editing
• Newspapers
• Facebook
• Dreamweaver
• Webmaster Services
• Copy Editing
• Publishing