Sylvan Guo

Experience

1. Co-founder & Chief Operating Officer

   Hue

   Dec 2020 — Present

   Hue helps brands and retailers embed TikTok-style shoppable videos on their e-commerce websites to give customers confidence to add to cart. 88%+ of customers seek videos of people trying products (i.e. social proof) before purchasing them. Hue’s comprehensive UGC video solutions allow brands and retailers to showcase authentic video reviews, application videos and tutorials on their e-commerce websites, ads and social channels. Hue partners with beauty and fashion brand and retailers such as Credo Beauty, Live Tinted, Lawless Beauty, Purlisse, Surratt Beauty, Good Weird and 20+ brands who are seeing strong metrics across conversion, time spent on site and acquisition of new and diverse customers. For more information, visit our website Awards/Press:*Tory Burch Foundation Fellows 2023 Cohort *ELLE 2022 Future of Beauty Awards *Forbes 30 under 30 in Retail & E-commerce *Winner of Unilever x WWD\'s Project Connect *NY Fashion Tech Lab 2023 Cohort *Harvard Innovation Challenge Grand Prize Winner ($75K grant)

Skills

• Customer Experience
• M&a Analysis
• Customer Relationship Management (Crm)
• Operating Models
• Corporate Finance
• Customer Service
• Partner Engagement
• Business Transformation
• Competitive Analysis
• Field Operations
• Data Analysis
• Business Process Design
• Business Development
• Multi-Channel Retail
• Management Consulting
• Financial Modeling
• Lean Six Sigma
• Workforce Management
• Business Strategy
• Business Process Improvement
• Sales Operations