Naveed Ahmer
Customer Marketing @Keka HR
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WORK HISTORY
Customer Marketing @Keka HR
Hyderabad, IN
Built and scaled the Customer Marketing function from scratch, establishing processes, workflows, and marketing tech stack-Drove revenue growth in just an year by boosting Customer Lifetime Value (CLTV) through targeted upsell/cross-sell campaigns-Designed and launched the Keka Marketplace, creating partner marketing models and new revenue streams-Launched a Customer Referral Program, reducing Customer Acquisition Cost (CAC) and generating a steady inflow of new business-Elevated customer advocacy and trust by forming a Customer Advisory Board (CAB) and improving NPS & G2 ratings through structured feedback programs-Built and nurtured strategic aggregator partnerships, generating a consistent pipeline of qualified leads.Key skills: Customer Marketing, SaaS Growth, CLTV Expansion, Referral Marketing, Partner Marketing, Advocacy Programs, Revenue Retention
EDUCATION
Indian School of Business
Applied Business Analytics
St. Michael's High School - India
Mathematics
Lovely Professional University
Master of Business Administration (M.B.A.), marketing and finance
Lovely Professional University
Bachelor’s Degree, Computer Science Engineering
SKILLS
ABOUT NAVEED AHMER
Experienced Customer, Product & Growth Marketer | Driving Impact in SaaS Industry…
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