Sydney Martin
Communications and Marketing Intern @USF Institute of Applied Engineering, Inc.
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WORK HISTORY
Communications and Marketing Intern @USF Institute of Applied Engineering, Inc.
Tampa, FL, US
Serve as a liaison between internal teams and external audiences, ensuring clear and strategic communication.•Draft and schedule media content, increasing audience engagement by 45% through consistent and engaging posts, reels, and photographs.•Analyze and present monthly media analytics reports, identifying trends and insights to optimize communication strategies.•Design graphics and written materials for job postings, announcements, and employee spotlights while maintaining brand identity.•Lead weekly syncs, presenting media analytics and collaborating with cross-functional teams to develop innovative communication strategies informed by performance insights and industry trends.•Develop the IAE quarterly newsletter for employees and the “Academic Consortium” monthly newsletter for stakeholders, curating key updates, event recaps, and important announcements.•Assist in coordinating, promoting, and executing organizational events like “Homebrew Hillsborough” and “Special Operation Forces (SOF) Week” supporting logistics and capturing multimedia content.
EDUCATION
St. Petersburg College
Associate of Arts - AA
Northeast High School
High School Diploma, Accounting and Finance
University of South Florida
Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication
University of Florida
Master of Arts - MA, Global Strategic Communications
ABOUT SYDNEY MARTIN
Communications Intern @ Institute of Applied Engineering|2025 PRSSA Secretary| Graduate Student @ UF
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