Sydney Wurzer
Events and Brand Experience Manager @ FBS | Marketing Project Management
- Role
- Events and Brand Experience Manager at Fbs
- Location
- Fargo, ND, US
- LinkedIn followers
- 500 followers
Experience
Events and Brand Experience Manager
Aug 2022 — Present · Fargo, ND, US
Led end-to-end planning and execution of 30+ national, regional, and internal events annually, including budgeting, logistics, on-site management, and post-event analysis.Managed $500K annual events budget, negotiated vendor contracts, and optimized sponsorship return on investment through strategic planning and creative execution.Directed public-facing brand communications, including company social media, sponsorships, and content creation to amplify brand voice and customer engagement.Collaborated cross-functionally with leadership, sales, marketing, and product teams to align event strategies with business goals.Developed and implemented internal recognition programs and company culture initiatives, enhancing employee engagement and brand advocacy.Created and maintained event playbooks, metrics dashboards, and promotional inventories to streamline processes and measure success
Education
University of Nebraska-Lincoln
Hospitality, Restaurant and Tourism Management
2010 — 2015
Skills
- Event Management
- Social Media
- Fundraising
- Volunteer Management
- Social Networking
- Press Releases
- Leadership
- Marketing
- Public Speaking
- Nonprofits
- Event Planning
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