Sydnee Wallace

About Sydnee Wallace

Sydnee is an Impact Strategist at Values Partnerships who thrives at the intersection of culture, creativity, and community. With a background in digital and external marketing, event planning, project management, and content creation, she brings a strategic yet heart-centered approach to every project.Sydnee is known as a strong team player and a dependable force behind the scenes—consistently stepping up to support client accounts, cross-functional teams, and fast-moving campaigns. Whether curating a strategy, managing logistics, or contributing creative ideas, she shows up with collaboration, clarity, and care.She values authentic partnerships, intentional execution, and engagement that actually means something—and is always looking for ways to connect people, platforms, and ideas that move the culture forward.A fun fact: Sydnee runs a nonprofit project called The Playground Drive, which gives back to Title I and minority schools through intentional programming and community-centered support.

Experience

1. Impact Strategist

   Values Partnerships

   Sep 2024 — Present · Washington, DC, US

   Lead and supported strategy and execution for client initiatives including NASCAR, Intuit, Sephora, Audible, Comcast, and P&G.Lead Project:• Spearheading the design and launch of the NASCAR NEXT Engineering Fellowship Program, a two-year rotational initiative to create a pipeline into motorsports engineering roles. •Built fellowship framework in collaboration with NASCAR, their OEM partners, and national STEM organizations (NSBE, SHPE, SWE).• Manage stakeholder engagement across corporate, nonprofit, and community partners to drive alignment and long-term program sustainability.Others: Supported the strategic planning, ideation, and production of small business content for Walmart Business’s content hub, including creating article assets for approval and delivery to the publishing vendor in FY25.Partnered with Audible to create strategic launch campaigns for new audiobook titles, driving engagement for projects such as Usher: The Last Showman.

Education

• North Carolina Agricultural and Technical State University

  Master of Business Administration - MBA, Business Administration and Management

• North Carolina Agricultural and Technical State University

  Bachelor's degree, Sociology